GoGoCMO is the leading marketing formula app for Chief Marketing Officers (CMO’s) on the go.
Let’s you find, formulate, and quantify over 75 marketing formulas, in over 10 marketing disciplines, all in the palm of your hand. Whether you’re in a creative briefing, product meeting, or on the go, you now have a quantitative guide assisting you in finding, explaining, calculating and sharing vital marketing formulas.
If you like cmo.com, you will love GoGoCMO. Experience the simplicity and insight of GoGoCMO for iPhone or iPad.
FEATURES
● Over 75 marketing formulas
● Description of marketing formulas
● Formula application and common usage
● Search function
● Add to favorites
● Share formulas through e-mail
● RSS Reader
● Apple IPhone & IPad - iOS 4.3 compatible
● Ongoing GoGoCMO marketing formula updates
CATEGORIES
● Customer
● Email
● Market Share
● Product Pricing & Margin
● Retail
● Sales & Distribution
● Social Media
● Web
● Service Provider
● Direct Marketing
EXAMPLE FORMULAS
● Customer Lifetime Value
● Average Acquisition Cost
● Average Recipient Render Rate
● Click Through Rate (CTR)
● Click to Open (CTO)
● Brand Penetration
● Price Elasticity
● GMROI
● Break Even Response Rate
● Pull Through Rate
● Many more
FEEDBACK
Have an idea or suggestion for GoGoCMO? Send them to [email protected] – your feedback is appreciated. Thanks for checking out GoGoCMO!